Miracle Flower Discovered. Glowing Skin Revealed.

We discovered an extraordinary ancient flower growing wild on our Sicilian Estate that can help you achieve your goals of a vibrant, dewy, flawless complexion. Allow us to introduce Anchusa azurea, a wonder herb that holds the secret to skin’s vitality and youth.

Revered as a miracle wellness flower throughout history, it was used as a medicinal food and as a healing poultice to treat skin inflammation and wounds. Yet the regenerative power of Anchusa azurea has been untapped by the skincare industry until now. Our powerful medicinal flower is making its beauty debut in our wild-crafted skincare products. We forage this wild plant from its natural habitat in an eco sustainable way.  Anchusa azurea is a resilient survivor plant that withstood extreme environmental conditions in Sicily and became a wildly potent Extremophyte™ plant as a result. It boasts a dense nutrient profile and the highest ORAC* antioxidant levels of any wild edible Mediterranean plant. But what do high concentrations of antioxidants and vitamins mean for skin?

SAVIOR OF SUPPLENESS
Antioxidants stave off free radicals -- those unstable molecules in the atmosphere or in your  skin that try to snatch an extra electron from your own cells to make up for the one they’re missing. Free radicals are caused by atmospheric stressors like ultraviolet rays, sun exposure, smoking, pollution, stress, and other factors.

You’ve already heard a lot about free radical damage but you might not know how extensive and profound that damage is. Free radicals set off a chain reaction that damages DNA, which in turn, accelerates the breakdown of collagen and elastin, leading to a loss of skin elasticity and suppleness, and the formation of wrinkles.

You don’t want to impair collagen and elastin because those are the structural fibers that make your complexion firm, plump, and youthful. When collagen and elastin are strong, skin bounces back, but when they’re weakened, skin starts to go south.

Anchusa azurea is your skin’s protector of vitality and resilience. It is the star wild organic ingredient of our proprietary Splendore Anchusa™ complex, used in many of our skincare formulas, such as Porte Per La Vitalità Face and Eye Serum. Thanks to its unrivaled antioxidant capacity, Anchusa helps slow the breakdown of collagen and elastin, defend against DNA damage and protect the key building blocks of cells. It is the savior of skin’s suppleness, elasticity and resilience.

SOURCE OF NUTRITION
Anchusa azurea is packed with powerful nutrients and natural fatty acids that support the healthy functioning of skin. It holds an abundance of macro and micro nutrients, including vitamins E, B9 and C, iron, manganese and calcium, along with phenols, flavonoids and linolenic omega fatty acids. Their intensive nutritional benefits nourish skin, quell inflammation, and boost its ability to heal itself and resist damage.

Vitamin E is a workhorse that protects against oxidative damage, helps fortify the natural barrier function and can be moisturizing and soothing to skin. Vitamin B9 contributes to optimum cell turnover for glowing, healthy skin while brightening Vitamin C is known to help improve luminosity, protect against hyper-pigmentation and promote collagen production for resilience.

The linolenic omega fatty acids found in Anchusa help with skin barrier repair while the phenolic and flavonoid compounds help defend and detoxify it with an antibacterial effect. Flavonoids can both protect the skin from UV damage and also repair that damage. Plants themselves use flavonoids for their own protection.

SOOTHER OF STRESSED SKIN
Anchusa helps soothe and improve inflammatory conditions because it’s rich in rosmarinic acid, a natural compound known to help prevent inflammation, relieve stressed skin and blur imperfections. Rosmarinic acid is also known to help prevent cell damage from harmful free radicals.  

BLOOM OF YOUTH
Anchusa azurea helps rejuvenate skin naturally. It is a source of cynoglossine, a bio-compound known to help relax facial muscles. It’s “nature’s botox” so no needles are necessary.

To see just how effective it is, try our Anchusa-infused Porte Per La Vitalità Face and Eye Serum. Our face serum and eye serum in one delivers an allover glowing transformation. Your every skin goal achieved.



*ORAC stands for Oxygen Radical Absorbance Capacity. It's a lab test that attempts to quantify the "total antioxidant capacity" (TAC) of a food.
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